 |
|
|
 |
09 Nov 2017
Former Swim England CEO Adam Paker takes helm at Swimming Nature
BY
Rob Gibson
|
Eduado Ferre (left) shakes hands with his successor as CEO, Adam Paker
photo: Swimming Nature
Adam Paker, the former chief executive of Swim England and Commonwealth Games England, has been named the new head of Swimming Nature. Paker takes the reins from Eduardo Ferre, who founded the personalised swimming tuition business in 1993. Ferre is moving into the role of product director to concentrate on the delivery of tuition.
“I strongly believe there is more potential to unlock in the swimming tuition market and intend to work closely with the teams at Swimming Nature to build on the strengths of the business, so we can take the brand further and wider to teach more people to swim and to swim beautifully,” said Paker.
Swimming Nature recently reported exponential growth of its pool network, which included signing deals with Bannatyne, Q Hotels and Hilton.
Paker has been tasked with driving growth across the business and creating an international pool network.
During his time at Swim England, which is formally known as the ASA, Paker was credited as being instrumental in reversing the decline of participation numbers for swimming, using an insight-led approach and data-driven methods.
 |
|
|
|
|
|
|
|
|
|
Connect with
Sport Parks Leisure |
|
|
|
|
|
|
|
|
|
|
|
|
|
| News headlines |
|
|
 |
 |
|
08 May 2024
HoloBike, a holographic training bike that simulates trail rides in lifelike 3D, is aiming to push indoor cycling technology up a gear. A
.... more>> |
|
|
|
 |
|
02 May 2024
Active Oxfordshire has received £1.3 million to tackle inactivity and inequality and launch a new programme for children. The funding has come from
.... more>> |
|
|
|
 |
|
02 May 2024
Consultancy and change architects, Miova, have welcomed industry veteran Mark Tweedie on board. Tweedie had most recently headed up Brimham’s
.... more>> |
|
|
|
 |
|
26 Apr 2024
While British adults are the most active they’ve been in a decade, health inequalities remain with the same groups missing out, according to Sport
.... more>> |
|
|
|
 |
|
24 Apr 2024
Short-term incentives to exercise, such as using daily reminders, rewards or games, can lead to sustained increases in activity, according to new
.... more>> |
|
|
|
|
|
 |
|
| Company profile |
|
Pulse Fitness
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness is unique in its position as the only company to research, design, develop and build technologically advanced equipment in the UK.
View full profile>> |
|
| Catalogue gallery |
|
|
| Featured Supplier |
|
 |
|
|
|
in this issue
• Virgin gets right to wipe out rent arrears
• Fitness industry mourns passing of Jan Spaticchia
• STA offers mindfulness resources
|
|
|
|
|
|
|
 |
| Latest jobs |
 |
Duty Manager
Salary: Competitive
Location: Middlesbrough
Company: Everyone Active
|
|
Duty Manager Golf and Athletics
Salary: £30,027pa + non-contrib pension + benefits
Location: Stockwood Park Golf Club, London Road, Luton, UK
Company: Active Luton
|
|
|
|
|
|
| Diary dates |
|
| Powered
by leisurediary.com |
 |
|
|
|
|
